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Allegra Printing | BC Printing Company Serving Abbotsford, Mission, Chilliwack, Langley, Aldergrove, Maple Ridge, Surrey | email marketing
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email marketing Tag

No one likes rejection, including marketers. While the sense of “approval” that comes with seeing marketing emails opened and the links clicked can make anyone smile, there is a seemingly unpleasant flip side: email unsubscribes. Every email you send gives your recipients the option to...

12 September, 2016

Email marketing can only be as good as the quality of your email list. Each year, there is a natural decay in email marketing lists that reduces the effectiveness of your outreach. According to HubSpot, about 25% of your email data is out-of-date after one...

29 February, 2016